International Management: Strategic Opportunities & Cultural Challenges, 4th Edition
Dean McFarlin | Paul D. Sweeney
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PRESCRIBED TEXT FOR MGMT2341 AT UWA, SEMESTER 1 2013
McFarlin and Sweeney provide students with an accessible, application-oriented approach to international management, focusing on key challenges including motivation, leadership, and communication across cultural boundaries. The book gives students a global perspective on the process of hiring, training, and developing employees, as well as strategic decision making in relation to foreign markets.
Questions, case studies, examples of creative problem solving, and testimonials from real-world managers operating in the international arena are just a few of the tactics McFarlin and Sweeney use to help students begin to think about applied theory on a global level. All chapters have been updated with recent articles from leading business sources and academic journals, and new case studies have been incorporated. Key Features. The text features several things that distinguished the book and are describe those briefly here. Several of these features were well received and are intended to be included the revision of the book. o Cases: included a set of popular cases for each of the four main sections listed above. Some of these are expensive but of high quality.
The use of cases is a tricky thing - many instructors have their favorites and because of the large number of potential cases, it's easy to miss those when restricted to a few. We have some suggestions for change on this count presented the 'Suggestions for Revision' section below. o International Insights: A set of boxes (about 2-3 per chapter) were included. These reported on cutting-edge and creative approaches taken by various companies and international managers who were struggling with international management issues that are described in the accompanying text.