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eBay Commerce Cookbook: Using eBay APIs: PayPal, Magento and More

by: Hudson, Charles

On-line Price: $38.99 (includes GST)

Paperback package 150

35%Off Retail Price

You save: $21.00

In Stock - Available for immediate dispatch!
N.Sydney : In Stock

Retail Price: $59.99

Publisher: O'REILLY,31.12.12

Category: E-COMMERCE Level:

ISBN: 1449320155
ISBN13: 9781449320157

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Take advantage of mobile commerce to generate more demand, traffic, and sales for your products and services. This unique cookbook provides a collection of practical recipes you can put to use in every step of the mobile customer lifecycle. You'll learn how to add features and functionality through a wide set of eBay APIs-including Magento, Milo, eBay, PayPal, RedLaser, Hunch, and ql.io.

Each chapter focuses one aspect of the lifecycle. Author Charles Hudson combines his expertise in web and mobile product strategy with code solutions to help you address product discovery, presentation, payment, order fulfillment, and customer satisfaction. If you have experience with PHP, HTML, CSS, and JavaScript, you're ready to roll.

  Help customers find your product through reviews, targeted search options, and eBay marketplace listings

  Customize a Magento storefront and provide customers with a single sign-on option to enhance product presentation

  Streamline purchases with options such as auto-generating coupons and preapproved payments

  Automate order processing, extend shipping options, and leverage PayPal chained payments to handle multiple suppliers

  Take advantage of QR codes, produce customer "taste graphs," and use ql.io mash ups to provide visitors with social recommendations