Home   FAQs   New Arrivals   Specials   Pricing & Shipping   Location   Corporate Services   Why Choose Bookware?  
 Search:   
Call our store: 9955 5567 (from within Sydney) or 1800 734 567 (from outside Sydney)
 View Cart   Check Out   
 
Browse by Subject
 TAFE Accounting
 TAFE I.T./Computing
 TAFE - Other
I.T
 .NET
 Windows 8
 Adobe CS6
 Cisco
 CCNA 2012
 CCNP 2012
 Java
 VB
 ASP
 Web Design
 E-Commerce
 Project Management
 ITIL
 Macintosh
 Mobile Devices
 Linux
 Windows Server 2012
 SQL Server 2012
 SAP
Certification
 MCITP
 MCTS
Economics and Business
 Accounting
 Business Information Systems
 Economics
 Finance
 Management
 Marketing
 TAX
 Human Resources
Academic
 Law
 Nursing
 Medical
 Psychology
 Engineering
Search all:
ISBN:(ISBN10 or ISBN13)
Title:
Author:
Publisher:*
Category:MARKETING

Matches 1-50 of 778 titles found

Can't find what you're looking for? CLICK HERE

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 Next

Sort: [Search rank] [Title] [Author] [Publisher] [Popularity]

1. Marketing (Aus): Real People, Real Choices, 2nd Edition
Author : Michael Solomon ; Andrew Hughes ; Bill Chitty ; Geoff Fripp ; Greg Marshall ; Elnora Stuart
Published : 12.10.10 by PEARSON EDUCATION AU

Online price: $123.29
13% Off the RRP of $142.29

Please call us to check availability
This is an old edition. To order the new edition, perform a new search using the following ISBN: 9781442561526 Keeping it Real Marketing: Real People, Real Choices 2e again brings you and your students into the world of marketing through the use of real companies and the real-life marketing issues that they have faced in recent times. Few texts can rival Marketing: Real People, Real ...
purchase more info

2. Marketing 2: Real People, Real Choices, 2nd Edition + Strategic Communication (Value Pack)
Author : Michael Solomon, Saint Joseph's University, Philadelphia | Andrew Hughes, Australian National University | Bill Chitty, Murdoch Business School | Geoff Fripp, University of Sydney | Greg Marshall, Rollins College, Florida | Elnora Stuart, University of So
Published : 06.10.11 by PEARSON EDUCATION AU

Online price: $131.34
15% Off the RRP of $154.34

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

This pack consists of the following items: - 'Marketing: Real People, Real Choices' ISBN13: 9781442525207 - 'Strategic Communication: Cases in Marketing, Public Relations, Advertising and Media' ISBN13: 9781442555495 Keeping it Real Marketing: Real People, Real Choices again brings you and your students into the world of marketing through the use of real companies and the real-life ...
purchase more info

3. (Value Pack) Principles of Marketing + MyMarketingLab with eText, 5th Edition
Author : Kotler, Philip
Published : 21.12.10 by PEARSON EDUCATION AU

Online price: $135.35
13% Off the RRP of $155.35

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

PRESCRIBED TEXT FOR: Institution: OTEN (Open Training and Education Network) - 2014 Full Year Course Course Code: BSBMKG603B Subject: Manage the Marketing Process Course Code: BSBMKG607B Subject: Develop a Marketing Plan Course Code: BSBMKG608A Subject: Develop Organisational Marketing Objectives MKTG1001 AT THE UNIVERSITY OF SYDNEY, SEMESTER 2 2013 Save $$ with this Value Pack! Contains ...
purchase more info

4. PASW Statistics by SPSS: A Practical Guide: Version 18, 1st Edition
Author : Peter Allen, Kellie Bennett
Published : 30.04.10 by Cengage Learning
Package : 304pp Paperback

Online price: $60.95
13% Off the RRP of $69.95

This is an old edition. There is a new edition of this book available. In many cases publishers substitute to newer editions automatically... Only order if you require this exact edition. your Order will be confirmed by reply email before proceeding

This is an OLD EDITION. To order the new edition, please perform a new search using the following ISBN: 9780170222907 This practical, reader-friendly text will help you conduct statistical analyses using PASW Statistics by SPSS (version 18.0). Drawing on relevant examples from a range of disciplines, it introduces and then visually guides you through a range of common SPSS/PASW Statistics ...
purchase more info

5. CP0726 Marketing for Decision Makers
Author : Charles W Lamb, Joseph F Hair, Carl McDaniel, William M Pride, O.C. Ferrell, William G Zikmund, Steven Ward, Ben Lowe, Hume Winzar, Barry J Babin
Published : 24.05.11 by Cengage Learning

Online price: $99.95
15% Off the RRP of $117.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR OMBA620: Marketing - Open Universities Australia, 2011, Session 2, RMIT University
purchase more info

6. Consumer Behaviour: Implications for Marketing Strategy (VitalSource eBook)
Author : Quester
Published : 15.12.10 by

Online price: $71.95
13% Off the RRP of $82.95

This ISBN is not available for sale.

This is an ebook and not available to be sold on its own. For the phsycial textbook please perform a new search for ISBN: 9780070287099
purchase more info

7. International Marketing: An Asia-Pacific Perspective, 6th Edition
Author : Richard Fletcher | Heather Crawford
Published : 28.08.13 by PEARSON EDUCATION AU

Online price: $128.96
14% Off the RRP of $149.96

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR: Institution: ACU North Sydney - 2014 2nd Semester Course Code: MKTG602 Subject: International Marketing International Marketing, 6e is written from a wholly Australasian perspective and covers issues unique to local marketers and managers looking towards the Asia-Pacific region, the European Union, and beyond. It presents a wide range of contemporary issues faced by ...
purchase more info

8. Strategic Marketing: Decision Making and Planning, 3rd Edition
Author : Reed, Peter
Published : 31.05.10 by Cengage Learning
Package : 350pp Paperback

Online price: $99.95
15% Off the RRP of $117.95

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

PRESCRIBED TEXT FOR MKTG20008 AT THE UNIVERSITY OF MELBOURNE, SEMESTER 2 2012 This fully revised 3rd edition of Strategic Marketing: Decision-Making and Planning sets a framework for marketing decision-making as a part of a holistic approach to an organisation's strategic management. It integrates expanded theoretical coverage with a step-by-step guide to each stage of the strategy development ...
purchase more info

9. Marketing: An Introduction Global Edition + MyMarketingLab Student Access Code, 10th Edition
Author : Gary Armstrong | Philip Kotler
Published : 30.08.11 by PEARSON EDUCATION AU
Package : 648pp Package

Online price: $147.67
13% Off the RRP of $169.67

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MGSM820 AT THE MACQUARIE GRADUATE SCHOOL OF MANAGEMENT, SEMESTER 1 2012 For undergraduate Principles of Marketing courses This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Today's marketing challenge is creating ...
purchase more info

10. Consumer Behaviour, 6th Edition
Author : Pascale Quester, Cathy Neal, Simone Pettigrew, Martin Grimmer, Teresa Davis, Del Hawkins
Published : 12.10.10 by MCGRAW-HILL

Online price: $119.95
13% Off the RRP of $137.95

Usually ships within 3-5 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MKT220 AT CSU DISTANCE ED, SEMESTER 1 2013 PRESCRIBED TEXT FOR MKTG2112 AT THE UNIVERSITY OF SYDNEY, SEMESTER 1 2013 This is the sixth edition of the successful Australian adaptation of Consumer Behaviour by Quester et al(formerly Neal et al). Pascale Quester has taken the lead for this edition, along with Simone Pettigrew, and together these two greatly respected authors ...
purchase more info

11. Marketing Management: Global Edition, 14th Edition + MyMarketingLab
Author : Kotler & Keller
Published : 20.04.11 by

Online price: $153.33
13% Off the RRP of $177.33

Please call us to check availability
For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. The ...
purchase more info

12. Marketing, 1st Edition (+ WILEY DESKTOP EDITION + INTERACTIVE STUDY GUIDE)
Author : Greg Elliott, Sharyn Rundle-Thiele, David Waller
Published : 30.11.10 by John Wiley & Sons
Package : 576pp Package

Online price: $120.95
10% Off the RRP of $133.95

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

PRESCRIBED TEXT FOR: MKTG101 AT MACQUARIE SESSION 3, 2012 MKT110 AT CSU DISTANCE ED, SEMESTER 2 2011 Marketing is the ideal text for an undergraduate Introductory Marketing course in the Asia-Pacific region. It is the first local text to explain key Introductory Marketing concepts within the context of the challenging conditions faced by organisations as a result of the global financial ...
purchase more info

13. Principles of Marketing, 4th Edition (For the new 5th edition, please see ISBN 9781442531109)
Author : Philip Kotler, Stewart Adam, Sara Denize, Gary Armstrong
Published : 28.08.08 by PEARSON EDUCATION AU
Package : 645pp Paperback

Online price: $129.86
13% Off the RRP of $148.86

This is an old edition. There is a new edition of this book available. In many cases publishers substitute to newer editions automatically... Only order if you require this exact edition. your Order will be confirmed by reply email before proceeding _____________________ N.Sydney : On Order (reserve your copy)

PRESCRIBED TEXT AT CURTIN SUMMER SCHOOL 2011/12 PRESCRIBED TEXT FOR BMA151 AT UTAS HOBART SUMMER SCHOOL 2011/12 Principles of Marketing, 4e provides a concise and accessible introduction to marketing from the leading authority in this field. The new edition retains its authoritative presentation of marketing theory while still maintaining an interesting and engaging writing style. The mix of ...
purchase more info

14. Advertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition
Author : George Belch, Michael Belch
Published : by MCGRAW-HILL
Package : 864pp Paperback

Online price: $143.95
13% Off the RRP of $164.95

Usually ships within 3-5 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR 24210, 24736 AT UTS BROADWAY, SEMESTER 2 2012 Overview: Belch/Belch 9th edition continues its Advertising focus with an emphasis on IMC. It includes very comprehensive coverage of Agency issues and creative work and how it is related to the IMC mix. The authors understand that marketers must look beyond traditional media in order to achieve success. In order to best ...
purchase more info

15. Principles Of Marketing, 5th Edition
Author : Gary Armstrong, Stewart Adam, Sara Denize, Phillip Kotler
Published : 26.09.11 by Pearson Education

Online price: $109.22
23% Off the RRP of $142.22

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

To package this book with MyMarketingLab, please perform a new search for the following ISBN: 9314994246292 Or contact customer service. PRESCRIBED TEXT FOR: Institution: Kaplan Higher Education - 2014 2nd Semester Course Code: FPE012 Subject: Marketing financial planning Never content to rest on our laurels, during 2009 and 2010 we undertook a rigorous revision of the 4th Australian edition ...
purchase more info

16. Advertising: Principles & Practices, 2nd Edition
Author : William Wells ; Ruth Spence-Stone ; Robert Crawford ; Sandra Moriarty ; Nancy Mitchell
Published : 28.04.11 by Pearson Education

Online price: $130.81
18% Off the RRP of $159.81

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR ADV203 AT CSU DISTANCE ED, SEMESTER 1 2013 Advertising- the Australian way! How do you define great advertising? How do you encourage creativity in advertising? Do interactive and digital media add value to advertising? Advertising: Principles and Practice 2e is the only practical, applied guide to the real world of advertising in Australasia showing how and why ...
purchase more info

17. BCOM, 3rd Edition (includes Printed Access Card)
Author : Carol M. Lehman, Debbie D. DuFrene
Published : 15.02.11 by
Package : 288pp Paperback

Online price: $55.95
20% Off the RRP of $69.95

This is an old edition. There is a new edition of this book available. In many cases publishers substitute to newer editions automatically... Only order if you require this exact edition. your Order will be confirmed by reply email before proceeding _____________________ N.Sydney : On Order (reserve your copy)

Created through a 'student-tested, faculty-approved' review process, Lehman/DuFrene's BCOM3, is an engaging and accessible solution designed to accommodate the diverse lifestyles of today's learners at a value-based price. With an approach that reads more like a business magazine than a business communication text, BCOM3 is a teaching and learning solution unlike any other. This edition of the ...
purchase more info

18. Marketing: In Black and White
Author : Monger, Brian
Published : 18.01.07 by

Online price: $85.49
13% Off the RRP of $98.49

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

Good marketing skills are essential to the success of any business or organisation. More than just 'selling' a product, a good marketer understands the needs of both the organisation and the market, and knows the importance of meeting the customer's needs better than the competition. The learning features of this new Australian text spell out in black and white the fundamental marketing ...
purchase more info

19. Integrated Marketing Communications: Third Asia Pacific Edition, 3rd Edition
Author : Bill Chitty | Nigel Barker | Michael Valos | Terence A. Shimp
Published : 01.07.11 by Cengage Learning
Package : 496pp Paperback

Online price: $123.95
20% Off the RRP of $154.95

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

PRESCRIBED TEXT FOR: Institution: OTEN (Open Training and Education Network) - 2014 Full Year Course Course Code: BSBADV402 Subject: Conduct Pre-campaign Testing Course Code: BSBADV403 Subject: Monitor Advertising Production Course Code: BSBADV404 Subject: Schedule Advertisements Course Code: BSBMKG413A Subject: Promote Products & Services Course Code: BSBMKG503A Subject: Develop a ...
purchase more info

20. Marketing Principles: First Asia Pacific Edition, 1st Edition
Author : William M. Pride | O. C. Ferrell | Bryan Lukas | Sharon Schembri | Outi Niininen
Published : 30.09.11 by Cengage Learning
Package : 600pp Paperback

Online price: $111.95
20% Off the RRP of $139.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MKTG10001 AT THE UNIVERSITY OF MELBOURNE, SEMESTER 1 2013 This first edition of Marketing Principles offers a concise, straightforward approach to basic marketing concepts and strategies Emphasises the concept of being market oriented Coverage of the expanded marketing mix - People, Physical Evidence, Process Integration of emerging contemporary themes such ...
purchase more info

21. Marketing, 2nd Edition + iStudy Version 2
Author : Greg Elliott (Macquarie University), Sharyn Rundle-Thiele (Griffith University), David Waller (University of Technology , Sydney)
Published : 15.11.12 by John Wiley & Sons
Package : 640pp Package

Online price: $128.95
10% Off the RRP of $142.95

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MKT110 AT CSU DISTANCE ED, SEMESTER 1 2013 Marketing 2nd edition is the ideal text for the undergraduate Introductory Marketing course in the Asia-Pacific region. Significantly, it is an original work rather than being an adaptation of a US text. The 1st edition of this text was the most successful 'ground-up' Introductory Marketing text ever released in the local market. ...
purchase more info

22. Marketing, 9th Edition w/ MyMarketingLab (Value Pack)
Author : Philip Kotler, Northwestern University | Suzan Burton, University of Western Sydney | Kenneth Deans, University of Otago | Linden Brown, University of New South Wales | Gary Armstrong, University of North Carolina at Chapel Hill
Published : 20.11.12 by PEARSON EDUCATION AU

Online price: $144.38
13% Off the RRP of $166.38

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

To order the textbook only version, please perform a new search using the following ISBN: 9781442549425 This pack contains the following items: - 'Marketing, 9th Edition' ISBN: 9781442549425 - 'Marketing MyMarketingLab with eBook Access Code Card' ISBN: 9781486004263 The ultimate resource for marketing professionals. Today's marketers are challenged to create vibrant, interactive ...
purchase more info

23. Consumer Behavior, 5th Edition
Author : Wayne D. Hoyer, Deborah J. MacInnis
Published : 23.12.08 by South Western Pub Co
Package : 672pp Hardcover

Online price: $123.95
20% Off the RRP of $154.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT AT CURTIN SUMMER SCHOOL 2011/12 PRESCRIBED TEXT FOR MKTG6007 AT THE UNIVERSITY OF SYDNEY, SEMESTER 1 2012 PRESCRIBED TEXT FOR 24202 AT UTS BROADWAY, SEMESTER 2 2012 CONSUMER BEHAVIOR combines a foundation in key concepts from psychology, sociology, and anthropology with a highly practical focus on real-world applications for today's business environment. The new edition of this ...
purchase more info

24. Marketing: Planning and Strategy, 1st Edition
Author : Subash C. Jain | George T. Haley | Ranjit Voola | Mark Wickham
Published : 20.09.11 by Cengage Learning
Package : 570pp Paperback

Online price: $116.95
15% Off the RRP of $137.95

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

PRESCRIBED TEXT FOR: Institution: Curtin University - Sydney - 2014 2nd Semester Course Code: 3900 Subject: Strategic Marketing 310 MKTG3118 + MKTG6003 AT THE UNIVERSITY OF SYDNEY, SEMESTER 2 2013 While retaining its analytical approach and managerial orientation, this first Asia-Pacific edition of Jain and Haley's renowned text Marketing: Planning and Strategy is strengthened by the ...
purchase more info

25. Strategic Market Management, 9th Edition
Author : David Aaker
Published : 15.12.09 by John Wiley & Sons
Package : 352pp Paperback

Online price: $114.95
10% Off the RRP of $127.95

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MKTG6203 AT THE UNIVERSITY OF SYDNEY, SEMESTER 2 2013 Developing and implementing strategies today is very different than only a few decades ago; nearly all firms today operate in dynamic markets. Completely revised and updated, Aaker's best-selling book, Strategic Market Management, helps managers identify, implement, prioritize, and adapt market-driven business strategies ...
purchase more info

26. Creative Strategy in Advertising, 10th Edition
Author : Bonnie L. Drewniany, A. Jerome Jewler
Published : 09.03.10 by Wadsworth
Package : 352pp Paperback

Online price: $91.95
20% Off the RRP of $114.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected. _____________________ N.Sydney : On Order (reserve your copy)

CREATIVE STRATEGY IN ADVERTISING provides everything students need to be successful as advertising professionals in today's fast-changing media environment. Focusing on the idea that good advertising always starts with an understanding of people and an awareness of their needs, the text advances through the creative process step by step. It focuses first on the creative person, and then on ...
purchase more info

27. CP0885 - Marketing for Decision Makers
Author : PRIDE ET AL
Published : 9/1/2013 by Cengage Learning

Online price: $105.95
15% Off the RRP of $124.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected.

This is a Cengage Learning custom solution, designed specifically to meet the needs of marketing students. Marketing for Decision Makers 2e has been designed by Associate Professor Siva Muthaly at RMIT. It contains material from leading Cengage Learning text books.
purchase more info

28. Marketing Management Global Edition, 14th Edition
Author : Philip Kotler, Kevin Lane Keller
Published : 20.04.11 by PEARSON EDUCATION AU
Package : 816pp Paperback

Online price: $143.11
13% Off the RRP of $164.11

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR: Institution: ACU North Sydney - 2014 2nd Semester Course Code: MKTG600MBA Subject: Marketing Mangement MBA MKTG5001 AT THE UNIVERSITY OF SYDNEY, SEMESTER 2 2013 For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. This title is a Pearson ...
purchase more info

29. Selling: Managing Customer Relationships, 3rd Edition
Author : RIX
Published : 15.12.05 by MCGRAW-HILL

Online price: $81.95
18% Off the RRP of $99.95

Usually ships within 3-5 business days. We will advise you if a delay or price change is expected.

Prescribed text for: Institution: OTEN (Open Training and Education Network) - 2014 Full Year Course Course Code: 17855 Subject: Certificate IV in Marketing Course Code: BSBPRO401A Subject: Develop Product Knowledge Course Code: BSBREL402A Subject: Build Client Relationships and Business Networks Introduction This brand new edition reflects the substantial changes that have occurred in ...
purchase more info

30. International Marketing, 2nd Edition
Author : Philip Cateora, John Graham, Gillian Sullivan Mort, Clare D'Souza, Mehdi Taghian, Jay Weerawardena
Published : 31.10.11 by MCGRAW-HILL

Online price: $115.95
13% Off the RRP of $132.95

Usually ships within 3-5 business days. We will advise you if a delay or price change is expected.

Description In this era of rapid global economic growth and change, an understanding of how marketing is impacted by culture and society is vitally important. This leading text provides a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics. Cateora helps students to see the cultural and environmental uniqueness of any ...
purchase more info

31. Internet Marketing: Integrating Online and Offline Strategies, 3rd Edition
Author : Mary-Lou Roberts and Debra Zahay
Published : 03.04.12 by Cengage Learning
Package : 512pp Paperback

Online price: $107.95
0% Off the RRP of $107.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected.

INTERNET MARKETING, 3RD EDITION provides comprehensive coverage of the rapidly changing field of Internet marketing that is timely and relevant. It relies on extant marketing theory where appropriate and introduces many conceptual frameworks to structure student understanding of Internet marketing issues. Above all, it works on the premise that the Internet--whether used as a medium of ...
purchase more info

32. Marketing Management
Author : Philip Kotler, Kellogg School of Management, Northwestern University; Kevin Lane Keller , Tuck School of Business, Dartmouth University; Suzan Burton , Macquarie Graduate School of Management
Published : 14.11.08 by PRENTICE HALL
Package : 898pp Hardcover

Online price: $158.81
13% Off the RRP of $182.81

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MKTG5001 AT THE UNIVERSITY OF SYDNEY, SEMESTER 2 2011 The world leader in marketing management is now focused on your world. Marketing Management is the leading marketing management text around the world due to its content and organisation consistently reflecting changes in marketing theory and practice. This new global edition has retained the integrity of Philip ...
purchase more info

33. Advertising: An Integrated Marketing Communication Perspective, 2nd Edition
Author : George Belch, Michael Belch, Gayle Kerr, Irene Powell
Published : 30.09.11 by MCGRAW-HILL

Online price: $125.95
13% Off the RRP of $144.95

Usually ships within 3-5 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MKTG30010 AT THE UNIVERSITY OF MELBOURNE, SEMESTER 2 2012 Belch, Belch, Kerr and Powell?s innovative text was the first to paint a picture of the shift from conventional advertising methods to the more widely recognised mix of an integrated marketing communication strategy. This second edition builds on the success of the market-leading first edition, recognising that ...
purchase more info

34. Marketing with mymarketinglab, 8th Edition
Author : Philip Kotler, Linden Brown, Suzan Burton , Ken Deans , Gary Armstrong
Published : 22.10.09 by PEARSON EDUCATION AU
Package : 760pp Hardcover

Online price: $130.00
20% Off the RRP of $162.00

This is an old edition. There is a new edition of this book available. In many cases publishers substitute to newer editions automatically... Only order if you require this exact edition. your Order will be confirmed by reply email before proceeding _____________________ N.Sydney : On Order (reserve your copy)

This is an OLD EDITION. To order the new edition, please perform a new search using the following ISBN: 9781486093960 Celebrating 21 years of Australian Marketing Excellence Introductory marketing students need a text that not only provides them with a sound knowledge of marketing principles but one that is also engaging and relevant to them. It needs to be exciting, motivating and complete as ...
purchase more info

35. Marketing: A Practical Approach, 7th Edition
Author : Peter Rix
Published : 14.09.10 by MCGRAW-HILL

Online price: $82.95
19% Off the RRP of $102.95

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

PRESCRIBED TEXT FOR: Institution: OTEN (Open Training and Education Network) - 2014 Full Year Course Course Code: BSBMKG401A Subject: Profile the Market Course Code: BSBMKG502B Subject: Establish & Adjust the Marketing Mix Course Code: BSBMKG514A Subject: Implement & Monitor Marketing Activities CERT. IV IN BUSINESS AT NORTH SYDNEY TAFE, SEMESTER 1 2013 Marketing: A Practical Approach 7th ...
purchase more info

36. Marketing (Aus): Real People, Real Choices, 2nd Edition w/ MyMarketingLab
Author : Michael Solomon ; Andrew Hughes ; Bill Chitty ; Geoff Fripp ; Greg Marshall ; Elnora Stuart
Published : 31.10.10 by PEARSON EDUCATION AU

Online price: $124.39
13% Off the RRP of $143.39

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

This is an old edition. To order the new edition, perform a new search using the following ISBN: 9781486042210 Keeping it Real Marketing: Real People, Real Choices 2e again brings you and your students into the world of marketing through the use of real companies and the real-life marketing issues that they have faced in recent times. Few texts can rival Marketing: Real People, Real ...
purchase more info

37. International Marketing: Asia Pacific Edition, 2nd Edition
Author : Michael R. Czinkota | Ilkka A. Ronkainen | Catherine Sutton-Brady | Tim Beal
Published : 23.09.10 by
Package : 672pp Paperback

Online price: $84.95
15% Off the RRP of $99.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected.

This is an old edition. To order the new edition, perform a new search using the following ISBN: 9780170237871 This second Asia Pacific edition of International Marketing continues to offer up-to-date examples from Australia, New Zealand and throughout the Asia Pacific region alongside an international perspective to provide a truly global context. The text examines the unique conditions in ...
purchase more info

38. Marketing Research, 3rd Edition
Author : Joseph Hair, Jr., Bryan Lukas, Ken Miller, Robert Bush, David Ortinau
Published : 11.05.11 by MCGRAW-HILL
Package : 672pp Paperback

Online price: $108.96
29% Off the RRP of $152.96

Usually ships within 3-5 business days. We will advise you if a delay or price change is expected.

Prescribed text for: Institution: OTEN (Open Training and Education Network) - 2014 Full Year Course Course Code: BSBMKG408B Subject: Conduct Market Research Course Code: BSBMKG506B Subject: Plan Market Research Description Hair, Lukas & Miller, Marketing Research 3e is a concise approach to the dynamic field of marketing research. Professor Bryan Lukas, University of Melbourne and Emeritus ...
purchase more info

39. Services Marketing: An Asia-Pacific and Australian Perspective, 5th Edition
Author : Christopher Lovelock, Paul Patterson, Jochen Wirtz
Published : 22.11.10 by PEARSON EDUCATION AU

Online price: $129.79
13% Off the RRP of $148.79

In Stock - Available for immediate delivery! _____________________ N.Sydney : In Stock

PRESCRIBED TEXT FOR: Institution: ACU North Sydney - 2014 2nd Semester Course Code: MKTG305 Subject: Services Marketing Institution: Curtin University - Sydney - 2014 2nd Semester Course Code: 4375 Subject: Marketing Services 311 MKTG3117 AT THE UNIVERSITY OF SYDNEY, SEMESTER 1 2013 Trusted-Authoritative-Accessible Known for its authoritative presentation and strong instructor support, ...
purchase more info

40. MKTG2 : Asia Pacific Edition
Author : Charles W. Lamb | Joe F. Hair | Carl McDaniel | Jane Summers | Michael Gardiner
Published : 01.05.12 by Cengage Learning
Package : 366pp Paperback

Online price: $73.95
18% Off the RRP of $89.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR: Institution: OTEN (Open Training and Education Network) - 2014 Full Year Course Course Code: BSBMKG414B Subject: Undertake Marketing Activities A unique approach to learning the principles of marketing, MKTG2 is the second Asia-Pacific edition of a proven, innovative solution to enhance the learning experience. Expanded content, supported by a suite of online learning aids, ...
purchase more info

41. CB4 (with Marketing CourseMate with eBook and Career Transitions Printed Access Card), 4th Edition
Author : Barry J. Babin | Eric Harris
Published : 01.02.12 by Cengage Learning
Package : 384pp Package

Online price: $82.95
0% Off the RRP of $82.95

This Title is a Cengage Conditional Exemption... a special pricing structure, determined by the publisher... Discounts of up to 15% are available to students who provide Student Number and University Course Info. Any orders for this item will be confirmed before processing any charges (by email or phone). Please contact us for more info.

Created by the continuous feedback of a 'student-tested, faculty-approved' process with input from more than 250 students and instructors, CB4 uses a visually appealing, succinct approach, tear-out review cards for students and instructors, and a consistent online offering with CourseMate's eBook and interactive digital tools to focus on the core concepts and applications of contemporary consumer ...
purchase more info

42. Marketing (Aus), 2nd Edition Ebook Card Perpetual + iStudy Version 2
Author : Elliott
Published : 30.11.12 by John Wiley & Sons

Online price: $83.95
10% Off the RRP of $92.95

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

This is the eBook. To order the textbook, please perform a new search using the following ISBN: 9781118389003
purchase more info

43. International Marketing, 5th Edition
Author : Richard Fletcher, Heather Crawford
Published : 14.09.10 by PEARSON EDUCATION AU

Online price: $129.96
13% Off the RRP of $149.96

Please call us to check availability
This is an old edition. To order the new edition, perform a new search using the following ISBN: 9781442560833 International Marketing, 5e is the only text written from a wholly Australasian perspective and covers issues unique to local marketers and managers looking towards the Asia-Pacific region, the European Union, and beyond. It presents a wide range of contemporary issues faced by ...
purchase more info

44. Real Marketing: The People, The Choices, 1st Edition (includes Pearson eText and access codes)
Author : Michael Solomon | Maria Saupin | Andrew Hughes | Bill Chitty | Greg Marshall
Published : 15.12.11 by PEARSON EDUCATION AU

Online price: $121.10
13% Off the RRP of $140.10

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected. _____________________ N.Sydney : On Order (reserve your copy)

Real Marketing: The People, The Choices introduces students to the real world of marketing, providing the right balance of theory combined with the chance to apply their knowledge to real world scenarios. Developed to support the delivery of the Certificate IV and Diploma of Marketing in the BSB07 Business Services Training Package, this resource is the real solution for the vocational marketing ...
purchase more info

45. Managing Organizational Change: Process Social Construction and Dialogue
Author : Jabri M.
Published : 17.01.12 by Palgrave Macmillan

Online price: $64.00
10% Off the RRP of $71.00

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MM320 AT UNE, TRIMESTER 2 2013 Managing Organisational Change describes change as a socially constructed process, reinforced by the interactions of employees at all levels. The book emphasises the fact that change is an on-going phenomenon, not an event that will soon be over once the consultants have left, but a permanent feature of an adaptable organisation. Contributors ...
purchase more info

46. Strategic Brand Management (Global Ed.), 4th Edition
Author : Keller
Published : 01.10.12 by Pearson Education
Package : 600pp Paperback

Online price: $122.20
13% Off the RRP of $141.20

Usually ships within 3-4 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR: BUSA90013 AT MELBOURNE BUSINESS SCHOOL, SEMESTER 1 2013 MKTG6016 AT THE UNIVERSITY OF SYDNEY, SEMESTER 1 2013 MKTG20006 AT THE UNIVERSITY OF MELBOURNE, SEMESTER 1 201 For students, managers and senior executives studying Brand Management. Keller's market leading strategic brand management book provides insights into profitable brand strategies by building, measuring, and ...
purchase more info

47. Marketing Research - 4TH EDITION
Author : Joseph Hair, Jr., Robert Bush, David Ortinau
Published : 30-NOV-08 by MCGRAW-HILL
Package : 720pp Paperback

Online price: $131.95
20% Off the RRP of $164.95

This is an old edition. There is a new edition of this book available. In many cases publishers substitute to newer editions automatically... Only order if you require this exact edition. your Order will be confirmed by reply email before proceeding

THIS ISBN IS CURRENTLY UNAVAILABLE. FOR THE CURRENT EDITION PLEASE PERFORM A NEW SEARCH USING THE FOLLOWING ISBN13: 9781743078761 Marketing Research, 4/e takes an application-oriented approach, providing students with the tools and skills necessary to solve business problems and exploit business opportunities. This new edition was written to meet the needs of students through additional ...
purchase more info

48. International Marketing: Asia Pacific Edition, 3rd Edition
Author : Michael R. Czinkota | Ilkka Ronkainen | Catherine Sutton-Brady | Tim Beal | Nicole Stegemann
Published : 19.09.13 by Cengage Learning
Package : 686pp Paperback

Online price: $112.95
18% Off the RRP of $137.95

Usually ships within 2-3 business days. We will advise you if a delay or price change is expected.

This third Asia Pacific edition of International Marketing continues to offer up-to-date examples from Australia, New Zealand and throughout the Asia Pacific region alongside an international perspective to provide a truly global context. The text examines the unique conditions in which businesses from this region operate, concentrating on the challenges that face marketers. Students are ...
purchase more info

49. Strategic Marketing, 9th Edition
Author : David Cravens, Nigel Piercy
Published : 30.04.08 by MCGRAW-HILL
Package : 800pp Hardcover

Online price: $132.95
13% Off the RRP of $152.95

This is an old edition. There is a new edition of this book available. In many cases publishers substitute to newer editions automatically... Only order if you require this exact edition. your Order will be confirmed by reply email before proceeding

This is an old edition. For the new edition, please search the ISBN: 9780078028908 PRESCRIBED TEXT FOR 24730 (ADVANCED MARKETING MANAGEMENT) AT UTS, SEMESTER 2 2008 Description Strategic Marketing 9/e by Cravens and Piercy is a text and casebook that discusses the concepts and processes for gaining the competitive advantage in the marketplace. The book is designed around the marketing ...
purchase more info

50. The Psychology of Judgment and Decision Making
Author : Scott Plous
Published : 28.02.93 by MCGRAW-HILL
Package : 352pp Paperback

Online price: $102.95
24% Off the RRP of $134.95

Usually ships within 3-5 business days. We will advise you if a delay or price change is expected.

PRESCRIBED TEXT FOR MKTG6202 AT UNIVERSITY OF SYDNEY, SEMESTER 2 2013 Introduction THE PSYCHOLOGY OF JUDGMENT AND DECISION MAKING offers a comprehensive introduction to the field with a strong focus on the social aspects of decision making processes. Description THE PSYCHOLOGY OF JUDGMENT AND DECISION MAKING offers a comprehensive introduction to the field with a strong focus on the ...
purchase more info

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 Next

* You must specify another search term in association with the publisher


Can't find what you are looking for? Please email

sales@bookware.com.au

or call: 02 9955 5567 (Sydney) / 1800 734 567 (outside Sydney)

We will do our best to find you the price and availability. We can order most books which may not be listed on the website